2026-09-30
The client is an emerging cosmetic brand focused on online sales. Their previous cartons used standard tape, requiring tools to open and lacking brand identity. After adopting our custom printed easy tear tape, consumers simply pull the red line to open the box, greatly improving the unboxing experience. The tape printed with brand logo and slogan strengthened brand recognition. The client reported more unboxing video shares and an 18% decrease in returns caused by packaging damage.